Greg Radcliffe

UX/UI Designer, Systems Thinker

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UX designer blending systems thinking, design ops, and user-centered design.

UI DesignUX DesignVisual Design

Technology Company Website

Project Overview

This B2B advanced security company protects data assets in the Internet of Things. They had a limited budget and wanted an internet presence that was aligned with their competitors, including IBM.

Role

  • UX Design
  • Interaction Design
  • Visual Design
  • Information Architecture
  • Project Management
  • Front-end Development

Scope

It was important to the client that they be able to manage future content updates. To facilitate this requirement, I implemented a WordPress content management system.

I worked with the stakeholders to devise an appropriate user experience using user flows, wireframes, and UI mockups to iterate over the solution for the information architecture. I iterated over several design phases to arrive at an agreed-upon solution. I perform the final visual design of the UI controls and image assets. 

During the development phase, I directed the off-shore development team and made design edits to the HTML, CSS, and content where needed. Before launch, I performed quality control and testing, directing the developers on any required revisions. I trained the client on the backend administration and instructed them on how to make further content edits. I also supported the client to manage and make content and design updates as required.

Tools Used

  • Adobe Xd
  • Adobe Photoshop
  • Adobe Illustrator
  • Balsalmiq Wireframes
  • WordPress
  • HTML, CSS

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Copyright 2026 Greg Radcliffe